+44 (0)203 770 5839 | +1 910 386 9651 info@thesocialelement.agency

Kelly Yee

The ad community’s reaction to Facebook’s news feed algorithm change

January 18, 2018 6:03 pm Published by Comments Off on The ad community’s reaction to Facebook’s news feed algorithm change

Facebook recently announced a change to their News Feed algorithm, whereby posts from family and friends are prioritised over public (i.e. paid advertising) content. Adweek had reached out to our Chief Services Officer, Blaise Grimes-Viort, to share his insights and tips for brands in this new environment. “The days of organic reach are definitely over. […]


Inside The Mind Of . . . Tamara Littleton

January 16, 2018 9:38 pm Published by Comments Off on Inside The Mind Of . . . Tamara Littleton

Tamara Littleton gave an in-depth, fun, and insightful interview with B2B News Network. As the founder and CEO of The Social Element, Tamara opens up about her journey from the beginning, sharing some of the lessons she has learned along the way. She freely talks about leadership qualities, businesses and social media, customer service, and […]


The ‘Unconscious’ Challenge Of Gender Diversity

January 15, 2018 5:42 pm Published by Comments Off on The ‘Unconscious’ Challenge Of Gender Diversity

Our Chief People Officer, Wendy Christie, comments in an article in MediaPost about the issue of gender equality within the advertising world. While agencies continue to make important advances toward gender equality, there is an emerging yet unfortunate side effect: male talent is weary of working for female agency leaders and will opt out if […]


Why Facebook should consider Google’s company mantra

November 17, 2017 2:19 pm Published by Comments Off on Why Facebook should consider Google’s company mantra

Blaise Grimes-Viort, our Chief Services Officer, has an interesting piece up on Campaign US. In the wake of the bombshell testimony given in the Senate Judiciary Subcommittee on Crime and Terrorism, ‘Why Facebook should consider Google’s company mantra’ suggests that Facebook should take on the mantra of Google’s ‘Do no evil.’ After it was exposed that […]