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Kelly Yee

Race for Relevance: Social Media in Finance

Race for Relevance: Social Media in Finance

April 18, 2018 1:31 pm Published by Comments Off on Race for Relevance: Social Media in Finance

In a recent interview with the ACCA, Tamara Littleton explains why all members of the senior executive team, including the CFO, needs to be concerned about social media. Social media is no longer relegated to just the marketing department. To swiftly react to a crisis, even the CFO needs to be prepared and knowledgeable about the […]


Online Community Experience Drove This Independent Agency From the Start – Adweek

April 10, 2018 2:34 pm Published by Comments Off on Online Community Experience Drove This Independent Agency From the Start – Adweek

A profile of The Social Element – a social media and marketing agency –  with nuggets of wisdom from our CEO, Tamara Littleton, and CMO, Ashley Cooksley, is featured in Adweek. In ‘Online Community Experience Drove This Independent Agency From the Start’, Tamara Littleton shares how The Social Element team got its start, as total techie geeks. […]


SXSW 2018 Day 4 Takeaways: Crisis Management, Brand Values, Vulnerability and VR

March 13, 2018 7:21 pm Published by Comments Off on SXSW 2018 Day 4 Takeaways: Crisis Management, Brand Values, Vulnerability and VR

We sent our team to SXSW 2018 and the learnings they’re already delivering to the agency are wonderful! In an effort to keep you all in the loop, here are some videos they created for you at the end of Day 4.   Crisis Management How do you build a brand back from crisis? Account […]


SXSW 2018 Learnings from Day 2 – Diversity, Child Safety and AR

March 12, 2018 3:55 pm Published by Comments Off on SXSW 2018 Learnings from Day 2 – Diversity, Child Safety and AR

We sent a team to Austin, Texas, for the famous South by Southwest festival and the learnings they’re already delivering to the agency are wonderful! In an effort to keep you all in the loop, here are some videos they created for you at the end of Day 2.   Diversity and influencers is not […]


Adweek profile

3 Ways Social Media Customer Service Impacts the Bottom Line – Adweek

March 12, 2018 3:42 pm Published by Comments Off on 3 Ways Social Media Customer Service Impacts the Bottom Line – Adweek

Our Chief Marketing Officer, Ashley Cooksley, is published in Adweek where she shares three aspects of great customer service that can affect a company’s bottom line. In ‘3 Ways Social Media Customer Service Impacts the Bottom Line’, she discusses how delivering exceptional customer service on social media means understanding (and focusing on) three fundamental areas: consumers’ […]