Have you found yourself needing to change your social media plans lately? 2020 and Covid-19 have changed everything to do with long and short-term strategic planning. There have been lots of winners…
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Social commerce cheat sheet: choosing the right channel
Social commerce has seen a big change over the last few months and it can seem complicated to brands when deciding which channel to use. Launching a new product You can prepare…
Social commerce: what curious marketers can do now
Many of you reached out after reading Director of Strategy Michael Baggs’s recent blog post on the state of social shopping and wanted to learn more. Here are a few more pointers…
How is social shopping changing in 2020?
There’s a lot of buzz around social shopping right now. Consumers are becoming more comfortable with the idea of shopping on social media. They’re searching for alternative ways to shop for what…
Four ways the pandemic has changed retail habits
The pandemic has had several effects on the retail industry and its customers. It’s forced retailers to bring forward digital transformation plans as they try to meet the surge in demand for…