The theme of Interbrand’s Global Brand Index, out this month, is ‘Activating Brave’ – how great brands set themselves apart from the competition. Great brands are those which take short-term action to…
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Social media & the maverick CEO
There have been several examples this year of people who were fired for something they’ve posted to social media. But what happens when it is the CEO posting inappropriate comments on social…
London's Fastest-Growing Women-Led Tech Startups Head to Silicon Valley
City A.M. covered that some of London’s fastest growing, women-led tech startups will be heading off on a trade mission to Silicon Valley to explore investment, expansion and export opportunities in the…
SXSW: Key Trends That Will Impact Your Business
SXSW is vast, inspiring, and exhausting. It is also a huge opportunity to learn about the technologies and trends that shape our future. So why did we go? We go in order…
Why I’m going to SXSW: Our CMO Ashley Cooksley On the Value of South by Southwest
At a time where many agencies are questioning the value of SXSW, I’m happy to say that I’m about to head out to my fifth iteration of the event. While I can’t quite…
Focus on Empathy, Rapport, Experiences; Everything Else is Worthless – The Marketing Insider
Elizabeth Koenig, one of our US-based Account Managers, has a great piece up on The Marketing Insider. ‘Focus On Empathy, Rapport, Experiences; Everything Else Is Worthless’ draws on her personal experience with…
Inside The Mind Of . . . Tamara Littleton
Tamara Littleton gave an in-depth, fun, and insightful interview with B2B News Network. As the founder and CEO of The Social Element, Tamara opens up about her journey from the beginning, sharing…