Black Friday has long been a much-needed boost to retailer’s profits, and this year may be especially bountiful as stretched consumers hunt for early festive bargains. The cost-of-living crisis means people are…
Industry
20th Annual Stevie® Awards for Women in Business winners!
We are thrilled to announce that The Social Element has won Gold for “Communications or…
How alcohol brands are using social media to reach consumers
Back in 2020, we did quite a bit of research into how alcohol brands were…
Why the Bud Light Boycott Won’t Die: Our CEO discusses in recent interview with Them
Below is an extract of the full article written and edited by Them. For the…
How To Market To Gen Z : Brands 101
I had the fantastic opportunity of taking part in a panel discussion during The Grocer…
Gaming & Social Media: Building a community
PwC predicts that the gaming industry will be worth $321 billion by 2026. But game…
5 Automotive Social Media Tips For Tik Tok
Is your automotive social media marketing TikTok content placing your brand in the fast lane,…
How travel brands on social media are inspiring travellers
The travel sector is bouncing back from the impact of the pandemic, and despite the…
Automotive Social Media Marketing
What if your brand could use social media to build genuine human connections with its…
How travel brands on TikTok can fly
Travel brands on TikTok area dream. They have great visuals – stunning views, interesting cultural…