Meal kit companies have been disrupting the restaurant sector since before 2020, but the pandemic supercharged the industry and the changes are here to stay. Analysts predict that the global meal kit…
Retail
Retail trends: How to use social media to stay on top
As we all emerge from the pandemic, those retailers that have survived this difficult period…
Is your brand prepared for this year’s holiday sales spike?
First, it was the COVID-19-related sales spike, which intensified the pressure on engagement teams. Now…
5 ways to build anticipation, influence, and sell by using social media for product launches
Social media has always been an effective platform for supporting new product launches since it…
Four ways the pandemic has changed retail habits
The pandemic has had several effects on the retail industry and its customers. It’s forced…
Social media engagement over the holidays: how did retailers fare?
Christmas 2019 was widely expected to be tough for UK retailers, with sales in November…
How Social Media has Revolutionised the Fashion Industry
Social media has had a powerful impact on the fashion industry, taking it from something…
How Retail and Investment Banks are Using Social Media – Case Studies
The past couple of months have seen an increased acknowledgement of the role social media…