TikTok is perfect for entertainment brands. It’s the ideal platform to share behind the scenes clips, hype upcoming shows or games, have fun with content, and generally show your brand’s personality in…
Platform
TikTok keeps brands, creators and viewers coming back for more
TikTok had a busy May as it found more ways to keep users engaged and…
Twitter looks for ways to increase engagement as it discusses a possible buyout
Twitter’s been making headlines recently alongside Elon Musk. Whilst the possible takeover is still up…
How can retail brands on TikTok stand out?
Ever heard the phrase “TikTok made me buy it?” From books to fashion and cosmetics,…
Instagram updates: Here’s what you need to know
Instagram’s had a very busy April, giving us new updates for DM’s, Reels and Feed…
Has TikTok solved the ROI question on social media?
In the first of a series looking at how brands are using TikTok, Chloe Matthieu…
How brands can successfully collaborate with TikTok creators
TikTok is a brilliant platform for word-of-mouth marketing. Creators are its lifeblood. Not just mega-influencers…
How brands are creating (and contributing to) TikTok communities
It never ceases to amaze me how in this day and age, at a time…
How to stand out on TikTok
Successful brands, regardless of the marketing channel they use, have always been the ones that…
Why brands should be on TikTok in 2022
In the first of a series of posts on TikTok, brand and strategy director, Chloé…