In the first of a series looking at how brands are using TikTok, Chloe Matthieu Phillips takes a look at how FMCG brands on TikTok are creating lasting connections with consumers. I…
TikTok
How brands can successfully collaborate with TikTok creators
TikTok is a brilliant platform for word-of-mouth marketing. Creators are its lifeblood. Not just mega-influencers…
How brands are creating (and contributing to) TikTok communities
It never ceases to amaze me how in this day and age, at a time…
How to stand out on TikTok
Successful brands, regardless of the marketing channel they use, have always been the ones that…
Why brands should be on TikTok in 2022
In the first of a series of posts on TikTok, brand and strategy director, Chloé…
Should your brand be using TikTok?
TikTok is still hugely popular with GenZ, but a combination of the discovery of several…
TikTok – what’s in it for brands?
In January, our Chief Services Officer, Blaise Grimes-Viort, gave brands the low-down on TikTok. There’s…