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News

Go ahead, see what we've been upto

Jun 06,2025 | Blog

The physical future of social media: from URL to IRL

May 20,2025 | Blog

Moms want safer social media – 5 ways brands can deliver

May 07,2025 | Blog

Want to boost your ROI? Start with better creative

Mad-Zuck

Mar 30,2025 | Blog

We’ve Had People Arrested: Social Media Agency On Zuckerberg’s Wild West

Mar 12,2025 | Blog

Decentralisation: The Great Platform Reset

Target store

Feb 20,2025 | Blog

Target retreated on DEI. Then came the backlash

Dec 18,2024 | Blog

‘Making Social Better and Building Purposeful Brands Along the Way’ Panel at Festival of Media

Dec 16,2024 | Blog

IT’S TIME THE PLATFORMS KNOW HOW YOU FEEL ABOUT SOCIAL MEDIA

Nov 13,2024 | Blog

Introducing CommuniTEA

Mar 21,2024 | AI|Influencers|Blog

Leadership latest and a refreshed brand

Mar 04,2024 | Platform

Platform updates: The latest from TikTok, Threads, YouTube, Instagram and Reddit

Feb 19,2024 | Social Media Insights

What the Q4 2023 Social Platforms Earnings means for your brand

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Check out @makesocialbetter

Girl math + girl dinner = viral social posts, but

Girl math + girl dinner = viral social posts, but should brands be partaking in these trends? Victoria, our Head of Social Media Intelligence, says they need to tread carefully and make a calculated decision before joining in.

Head to our stories to find out more about the power of and the problem with ‘girl words’ in 2025 👀

He’s inspired thousands and raised millions for

He’s inspired thousands and raised millions for @comicrelief, making our social feeds more positive places to be over the last week ♥️ @jamielaing the biggest well done on your ultra marathon challenge, and for challenging the stereotypical norms of male emotion, you are a huge inspiration! With the conversation surrounding @netflixuk ‘Adolescence’ and social toxicity, Jamie’s quote reminds us that we can take some control over our social media feeds, choosing to follow the people and accounts who bring out the best in us! Let’s Make Social Better together 👏

If you've been scrolling TikTok lately, you've pro

If you've been scrolling TikTok lately, you've probably seen at least one of these videos. Let's talk about the 'Chubby AI filter' and why it's harmful 👉

The new @netflixuk series ‘Adolescence’ is the

The new @netflixuk series ‘Adolescence’ is the raw reality of social media facing children, young people and others today. We need to Make Social Better.

That feeling when your outie just wants to Make So

That feeling when your outie just wants to Make Social Better 💥

I got the impression they think I’m not cool any

I got the impression they think I’m not cool anymore, but I told them that by not always trying to be the ‘content’ we feel much, much more content. It was time for me to go, but I know I'll hear from them soon. They'll be updating their status and hitting post before I even turn away 📱

How beautiful is this trend started by @jennaececelia 🫶🥹

This #InternetSafetyDay, it's time to demand chang

This #InternetSafetyDay, it's time to demand change.

@meta @tiktok @snapchat, we just wanna talk. X we tried to tag you, can we pull you for a chat too?

That's nearly double the amount of teens reporting

That's nearly double the amount of teens reporting poor mental health compared to teens with low social media use. It’s time to make social safer, for everyone ✊

We need to talk about the impact of social media t

We need to talk about the impact of social media this #InternetSafetyDay

@cadburyuk we made some more for you 😉 Which p

@cadburyuk we made some more for you 😉

Which portion are you getting? 👀🍫

Ready to have your say on a brighter social? ✊

Ready to have your say on a brighter social? ✊

Join us at Wallacespace, Farringdon tomorrow with Professor Sarah Glozer from the University of Bath's School of Management and the Social Element team to discuss how we use social as a force for good 👏

From the bright sides to the dark corners, we'll discuss how social can build communities, businesses and more and what brands can do to create a positive space, for everyone 💥

📍 21 Jan 2025, 6.30pm to 21 Jan 2025, 8.30pm GMT

Head to our stories to book your free space

Have you had your say yet? 👀 Play Better Socia

Have you had your say yet? 👀

Play Better Social Swipe and let the social media platforms know what you REALLY think of them to help make social better.

Link in bio 🔗

Have you played Better Social Swipe yet? Tap the l

Have you played Better Social Swipe yet? Tap the link in our bio and swipe to have your say for a brighter social in 2025 👊

'Tis always the season to be kind to yourself 🫶

Asset Description:
A video showing a closeup of a Christmas tree, including Make Social Better baubles. The text on screen reads 'In case you're feeling overwhelmed this Christmas, here are six seconds of peace. Stay as long as you need 🫶'

Don't mind us dreaming of mince pies and muting ou

Don't mind us dreaming of mince pies and muting our Instagram notifications 👀🎄

Image Description:
In this meme, the copy reads 'Them: I hope this email finds you well. How your email finds us the week before Christmas' Directly underneath is a photo showing Cillian Murphy as a zombie appearing out of a field of yellow flowers.

Linn Frost, Co-CEO of Social Element and @makesoci

Linn Frost, Co-CEO of Social Element and @makesocialbetter movement speaks at @festivalofmedia in New York explaining the importance of sharing how we’re all feeling about social media as the first step towards making it better.

Have you played Better Social Swipe yet? It’s anonymous and takes 60 seconds, and provides YOUR valuable opinions that we can share with the platforms to make it better, for everyone.

Head to the link in bio or makesocialbetter.com

#makesocialbetter

What if all it took was a swipe to share how yo

What if all it took was a swipe to share how you feel about social media? Introducing Better Social Swipe. With just a swipe, you can have your say on the light AND dark sides of social. We’ll take your swipes to the platforms and demand a better, brighter social future, for everyone 👊

Are you ready to have your say for a brighter social? Tap the link to play Better Social Swipe now 💥

If nobody’s talking about making social better,

If nobody’s talking about making social better, we won’t be able to identify what we can do about it.

@arethayorke, Marketing Director of Garnier, L’Oreal urges brands, big and small, to start speaking up for a better social world for us all 🌍

Panel at @festivalofmedia in New York last week hosted by @makesocialbetter and Social Element Co-Global CEO’s of Social Element, alongside Aretha and Tatiana Canessa @taticanes, Innovation Activation Manager at Johnson & Johnson

#makesocialbetter
#dearbrands

Can we be real for a minute? When our team behind

Can we be real for a minute? When our team behind the weekly Better Social Spotlight caught up about this week's roundup we all had one thing in common, we were feeling social'd out 📵

Social media is connected to everything we do. It can bring so much joy, inspiration and connection to our days, but sometimes it does the opposite. So this week, we're sharing this as a reminder that sometimes making social better is saying goodbye to doom scrolling and hello to some time away from screens 💜💚

How are you feeling about social this week?

Swipe for the latest social news, and don’t forg

Swipe for the latest social news, and don’t forget to tell us what you’re holding space for in the comments 🤏🏽