🎃 With Halloween lurking in the shadows, we thought it was the perfect time of year to exorcise your social media fears. Back in August our Europe MD, Linn Frost spoke with…
Our Thinking
Are you a host or a guest at the party? Why reactive AND proactive engagement on social is important
One of the reasons I love social media is its community aspect—it’s a place where…
Alcohol Marketing Strategies on Social Media
Back in 2020, we did quite a bit of research into how alcohol brands were…
Welcoming Social Media Marketing Experts to Our Team
The Social Element today announces three senior hires to bolster the agency’s creative, strategic and…
How to Build a Brand on Social Media: Top Tips for Success
It’s no secret that a strong social strategy yields results. According to findings from PayPal’s…
Understanding the Budlight Boycott: A Conversation with Our CEO
Below is an extract of the full article written and edited by Them. For the…
Twitter Updates 2023: Understanding This Year’s Social Media Shifts
As any social media manager can attest, it’s been another chaotic and busy month on…
How to Scale a Marketing Agency: Lessons from The Social Element
I recently had the opportunity to appear on Jesse Gilmore’s Niche In Control podcast.…
Exploring Creator Partnerships: How Brands are Adapting in 2024
From my conversations with brands so far this year, I’m hearing their biggest focus is…
Social Media Marketing Updates: Navigating Recent Changes Across Platforms
June was another busy month for social media platforms. We’ve seen the usual tweaks to…