Through the funnel access to new audiences.
Your brand will have its own community, your fans. They want to hear from you, they like everything you post and you probably know them by name.
But what about the groups you wish you could build salience with? Great influencer work gives you the keys to these communities.
Reach is cheap. We don’t think there’s much value in a celeb with a million followers. What is valuable is the credibility, authority and permission a great influential voice has with their audience.
We’ll work with you to identify, contract and collaborate with them to build your role in their community. From micro key opinion leaders with a few thousand die-hard followers, to macro industry voices that lead conversations from the front, each approach is different and built just for you and your challenge.