Insights and Research

Insights and Research

Research. Insights. Measurement. Innovation. Repeat.

What do people say? How do they feel? What do they do? Where do they hang out? And how about your competitors? We’ll help you get all that info, and more.

We see research as the first step

This is where we look at your brand online: yes, we look at your social media channels, but we don’t stop there. In order to fully understand your brand’s opportunities, we look at the entire ecosystem.

MAKE RESEARCH YOUR FIRST STEP

We’ll be asking questions, lots of them.

Our Insights and Research team will help you fully understand what is happening online around your brand and its competitors. Whether it’s qualitative or quantitative, old fashioned surveys or interest mapping and digital profile building.

FIND A STRATEGY TO REACH YOUR BUSINESS GOALS

Research is at the heart of our consulting services

Via our Insights and Research practice, we can provide expert strategic consultancy for every element of your brand’s social media, and from there connect it to broader initiatives – nothing happens in a silo and nothing can be solved in one either. We’ll use research to assess the landscape, whether that means using surveys, interest mapping, psychometric analysis or another one of our ever-evolving set of tools.

BUILD YOUR SOCIAL MEDIA COMMUNITY MANAGEMENT

Data to back your social media strategy

Clear, well-defined insights on how your consumers behave online will help us understand what may get in the way of social media ROI. We’ll ask the right questions and the answers will help us unearth information to help our strategists later define clear, actionable social media goals which will connect to your broader business objectives.

ACHIEVE YOUR BRAND'S GOALS

Insights-led innovation

Great ideas come to those who observe and analyse – at least, that’s what we say at The Social Element. In our quest to simplify your life, we love to bring out-of-the-box solutions to the table. And we love our out-of-the-box thinking to be based on data and research. Our focus on insights is how we create exciting roadmaps for our clients, and it is also how we keep innovation coming at every step of the way – not just at the onset of a project.

SOCIAL MEDIA MONITORING SERVICES

Find out more about our other Social Media Communications Solutions

COMMUNICATIONS

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