Crisis prevention isn’t a one-time thing. You can’t just slap a plaster on the problem and walk away. By incorporating social media into crisis planning, you can fully prepare for neutralising a…
social customer service
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Human connections
Six trends in social media customer service
Customer experience and great customer service is more critical now than ever before. In our 2020 report, Creating Value From Social Media Customer Service, we identified six key trends that every brand…
Creating value from social media customer service
Excellent, proactive customer service on social media is a differentiating factor for brands. People’s expectations are increasing – they want almost instant resolutions to problems, on the channel that they choose –…
