Facebook recently announced a change to their News Feed algorithm, whereby posts from family and friends are prioritised over public (i.e. paid advertising) content. Adweek had reached out to our Chief Services…
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Ten Myths About the Over 50s on Social Media
According to the Office of National Statistics (ONS) there are over 22 million people aged over 50 living in the UK. In the US, the baby boomer generation – post-World War…
FMCG Brands on Social Media: We Analyse Three Favourites
Dominators of your shopping list, the main contributor to the recycling bin, FMCG products range from toilet cleaners to your preferred biscuit for tea dunking. In short, FMCG products are everywhere. Many…