Instagram’s had a very busy April, giving us new updates for DM’s, Reels and Feed posts. The Instagram updates (which are being rolled out or just in testing phase) could be just…
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What Hidden Instagram Likes Means for Your Brand
In March, Instagram accidentally hid the likes counter for some users due to a bug. This reminded us all of the importance of agility and brought us all to ponder our reliance…
Facebook’s Privacy Scandal and Other Recent Changes in Social – PM360
Lisa Barnett, our Strategy and Innovation Director, shared with the medical industry’s marketers the changes in social media platforms that they need to take a note of. In the PM360 piece, Lisa…
Invest in Your Community: They’re the Future of the Web
If you’ve been following conversations at the intersect of politics and tech, you’re aware of the current debate around the role that platforms have to play in moderating the content they display.…
Get Scheduling: Instagram Opens Content Publishing API
A new month is here and with it, the social platform update we’ve all been waiting for: Instagram scheduling! Effectively immediately, Instagram is enabling content scheduling and publishing through its partners. These…
Top Ten Social Media Sites in 2017 and What Does It Mean for 2018?
The monthly active user count is an important statistic to use when identifying the most active social media sites. Along with being used to help determine value, it’s a key performance indicator…
How Social Media has Revolutionised the Fashion Industry
Social media has had a powerful impact on the fashion industry, taking it from something which was controlled by a handful of designers, to an industry that has started to see its…