What if your brand could use social media to build genuine human connections with its consumers? 86% of car shoppers conduct online research, 22% of research involves social media, 49% of consumers…
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Twitter Gold: Here’s what you need to know
Michael Baggs, our strategy director, has tested Twitter Gold and gives us his perspective on…
10 TikTok Tips for Retail and Fashion Brands
We’re a global social media agency who love helping brands build genuine human connections through…
Laying the groundwork for a viral sensation
Last year, Tamara and I got to chat with Leo Morejon on the Genuine Humans…
Brand safety on social media in 2023
Brands know that social media can be a fantastically effective way to market themselves, reach…
The Rise Of Mastodon: What It Means For Brands
As Twitter’s new owner, Elon Musk, continues to make changes to the network – including…
This Week’s Social Spot…creator fund reduced on Spotlight
This week we’re exploring Instagram Group Profiles, Snapchat Director Mode, reduced creator fund and the…
The space to grieve
Sadly, two weeks ago I buried my beloved father. This post isn’t about how amazing…
Break down silos during a crisis
During a crisis, it is vital the crisis team works together to ensure the organisation…
Ephemeral messages: the opportunity for brands
Ephemeral messaging is liberating. It’s what Snapchat has built its success on. We don’t need…