Genuine Humans

Leo Morejon: The Gold And The Shovel

Leo Morejon: The Gold And The Shovel

This week, Tamara and Wendy are joined by Leo Morejon, who is probably best known for his team’s creation of the ‘dunk in the dark’ tweet from Oreo, a campaign that swept Cannes in 2013. Leo’s career has spanned agency, brand and technical sides of marketing. He talks about how he’s got comfortable with being uncomfortable, his early dream of being an inventor, and why he’s excited about the future of the internet. 

Leo Morejon also cites key mentors during his career – such as David Rosenberg (who he worked with at JWT) and Bryan Wiener (who he worked with at 360i), and how they taught him things that – while hard to hear at the time – continue to be lessons he uses every day.

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