Creativity in the time of Covid: Part 3. Follow these links to see Part 1 and Part 2 Dichotomy. It’s one word to describe 2020. It’s Groundhog Day for many, yet each…
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Leadership through COVID-19: A new style
In my first post about leadership during COVID-19, I looked at the role of a leader in setting and maintaining company culture. In this post, I’m going to look at whether a…
Managing social for financial service organisations
It’s more important than ever that financial services brands communicate clearly, regularly and with empathy and understanding. While some customers will be more severely impacted by the lockdown than others, everyone will…
How brands can use the new Facebook reactions
Facebooks new reaction emoji’s (a pulsating heart and a ‘care’ emoji) are being introduced as additional ways to show empathy during the COVID-19 pandemic. The ‘care’ icon – a smiley emoji hugging…
Leadership and culture during a crisis
During a crisis, strong leadership and an open culture is what will pull people together A company’s leader is the custodian of its culture. Company cultures around the world are being put…
Changing your communications approach during a crisis
Content calendars, creative briefs and advertising budgets are being ripped apart during the coronavirus pandemic as brands rethink their content and marketing messages to make sure it is appropriate. While the temptation…
Maintaining mental health during Covid 19
Some of us may be in our 3rd, 4th or 5th week in isolation with many countries observing some level of lockdown measures. WHO recommends people treat the current situation as a…
The best articles on navigating life during lockdown
We’re continuing to deal with the uncertainty and anxieties of life during lockdown. All of us will have different challenges to deal with, different commitments to juggle. Some may be furloughed, and…