{"id":16073,"date":"2019-05-02T13:37:39","date_gmt":"2019-05-02T13:37:39","guid":{"rendered":"https:\/\/thesocialelement.agency\/?page_id=11964"},"modified":"2022-08-05T08:48:35","modified_gmt":"2022-08-05T08:48:35","slug":"social-media-insights-reporting","status":"publish","type":"page","link":"https:\/\/thesocialelement.agency\/us\/social-media-services\/social-media-insights-reporting","title":{"rendered":"Social Media Insights Reporting"},"content":{"rendered":"
[vc_section full_width=”stretch_row_content”][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” css=”.vc_custom_1603896018784{background-image: url(https:\/\/thesocialelement.agency\/wp-content\/uploads\/2020\/10\/TSE-Website-Feature-INSIGHTS-REPORTING-2.jpg?id=16565) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column width=”1\/12″][\/vc_column][vc_column width=”10\/12″][vc_empty_space height=”30vh”][vc_custom_heading text=”Social Media Insights Reporting” font_container=”tag:h1|text_align:left|color:%23ffffff” use_theme_fonts=”yes” css_animation=”fadeIn” css=”.vc_custom_1648851100738{padding-left: 0px !important;}”][vc_empty_space height=”30vh”][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=”stretch_row_content”][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”2\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1442302713602{padding-left: 4% !important;}”][vc_empty_space height=”2.5rem”][vc_single_image image=”16319″ img_size=”full”][\/vc_column][vc_column width=”1\/12″][\/vc_column][vc_column width=”3\/12″][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”0.5rem”][\/vc_column][\/vc_row][vc_row thb_row_padding=”true” thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”1\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][\/vc_column][vc_column width=”5\/12″ css=”.vc_custom_1602157178768{padding-left: 0px !important;}”][vc_custom_heading text=”Are you measuring what matters on social media?” font_container=”tag:h1|text_align:left|color:%232e3967″ use_theme_fonts=”yes” css_animation=”fadeIn” css=”.vc_custom_1648851109975{margin-left: 0px !important;border-left-width: 0px !important;padding-left: 0px !important;}”][vc_empty_space height=”2.5rem”][\/vc_column][vc_column width=”1\/12″][\/vc_column][vc_column width=”4\/12″][vc_column_text css=”.vc_custom_1602182091193{margin-bottom: 0px !important;}”]\n

To make the right decisions you need reporting delivers insight based on the\u00a0right\u00a0<\/em>data.<\/h4>\n

Our social media insights reporting helps you make better decisions by giving you an accurate picture of your performance. As a result, you know exactly how to improve your social media ROI.<\/h4>\n

<\/h4>\n[\/vc_column_text][vc_empty_space height=”2.5rem”][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=”stretch_row_content”][vc_row thb_full_width=”true” thb_row_padding=”true” thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”1\/12″][\/vc_column][vc_column width=”5\/12″ css=”.vc_custom_1600789360003{padding-left: 0px !important;}”][vc_custom_heading text=”We measure and analyze only the metrics that matter \u2013 trust us, there are lots that don\u2019t.” font_container=”tag:h2|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes” css_animation=”none” css=”.vc_custom_1648851116316{padding-left: 0px !important;}”][vc_empty_space height=”2.5rem”][\/vc_column][vc_column width=”1\/12″][\/vc_column][vc_column width=”4\/12″][vc_column_text css=”.vc_custom_1643041940458{margin-bottom: 0px !important;}”]\n

You get practical solutions \u2013 based on real data \u2013 to help you shine on social. A great social media agency understands what metrics make an impact, and when. Not all metrics matter at a given time, we get it. The Social Element has been in social since before Facebook and we know when metrics start to matter. <\/strong><\/p>\n[\/vc_column_text][vc_empty_space height=”2.5rem”][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” height=”50″ background_style=”normal” css=”.vc_custom_1601387924573{padding-left: 0px !important;}”][vc_column width=”6\/12″ css=”.vc_custom_1601385978150{margin-left: 0px !important;border-left-width: 0px !important;padding-left: 0px !important;}”][vc_single_image image=”16276″ img_size=”full”][\/vc_column][vc_column width=”1\/12″ css=”.vc_custom_1600789239464{padding-left: 0px !important;}”][\/vc_column][vc_column width=”4\/12″][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1602182262883{margin-bottom: 0px !important;}”]\n

Track and improve social media performance<\/h3>\n[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text]Our performance insights reports don\u2019t just give you the numbers, they\u2019ll also give you practical advice based on those numbers, from our data and insights team.<\/p>\n

Our data and insights team have worked directly with some of the biggest brands and agencies as social media specialists. This means you\u2019ll get the benefit of their hands-on social media experience combined with their data skills.[\/vc_column_text][vc_empty_space height=”2rem”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”1\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][\/vc_column][vc_column width=”4\/12″][vc_row_inner thb_max_width=”max_width” thb_column_padding=”true”][vc_column_inner][vc_column_text css=”.vc_custom_1602182301171{margin-bottom: 0px !important;}”]\n

Insights reports tailored to your brand<\/h3>\n[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text]Our reports are made just for you. All our social media insights reports are customizable to your brand. The ones we list below are comprehensive reports, but they can be customized and combined to more accurately capture what you need to know about your social media performance.[\/vc_column_text][vc_empty_space height=”2rem”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/12″][\/vc_column][vc_column width=”6\/12″][vc_single_image image=”16277″ img_size=”full”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”6\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_single_image image=”16278″ img_size=”full”][\/vc_column][vc_column width=”1\/12″ css=”.vc_custom_1600789239464{padding-left: 0px !important;}”][\/vc_column][vc_column width=”4\/12″][vc_row_inner thb_max_width=”max_width” thb_column_padding=”true”][vc_column_inner][vc_column_text css=”.vc_custom_1602182335537{margin-bottom: 0px !important;}”]\n

Performance Snapshot<\/h3>\n[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text]Need a concise view of your social media is performance that you can share across your brand team? The Social Media Performance Snapshot helps you make data-driven decisions, with an accurate and consistent view of how your brand is performing across all its social media channels.[\/vc_column_text][vc_empty_space height=”2rem”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”1\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][\/vc_column][vc_column width=”4\/12″][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1602182369521{margin-bottom: 0px !important;}”]\n

Content Performance Reporting<\/h3>\n[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text]Giving your audience social media content they love is how you build brand advocates. Our social media content reporting gives you a clear picture of how they are engaging with your current social content and can help improve the strength of your consumer relationships.[\/vc_column_text][vc_column_text css=”.vc_custom_1602182403474{margin-bottom: 0px !important;}”]\n

Competitive Bench Marking<\/h3>\n[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text]What does \u2018good\u2019 social media performance look like? Our competitive bench marking service lets you see how you\u2019re performing compared to your direct competitors. We survey your sector, give you a picture of what great looks like, and analyze how you measure up.[\/vc_column_text][vc_empty_space height=”2rem”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/12″][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”16279″ img_size=”full”][vc_empty_space height=”2rem”][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” height=”50″ background_style=”normal” css=”.vc_custom_1601387924573{padding-left: 0px !important;}”][vc_column width=”6\/12″ css=”.vc_custom_1601385978150{margin-left: 0px !important;border-left-width: 0px !important;padding-left: 0px !important;}”][vc_single_image image=”16024″ img_size=”full”][\/vc_column][vc_column width=”1\/12″ css=”.vc_custom_1600789239464{padding-left: 0px !important;}”][\/vc_column][vc_column width=”4\/12″][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1602182480421{margin-bottom: 0px !important;}”]\n

Social Listening Insights<\/h3>\n[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text]Want to know what your customers really felt about your brand? We scan the conversations across social media and the web to provide you with detailed insight into how your consumers have engaged with your brand and your market.<\/p>\n

Also:<\/strong>\u00a0Check our\u00a0Social Media Monitoring Service<\/a>\u00a0which allows you to respond quickly to brand mentions.[\/vc_column_text][vc_empty_space height=”2rem”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”1\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][\/vc_column][vc_column width=”4\/12″][vc_row_inner thb_max_width=”max_width” thb_column_padding=”true”][vc_column_inner][vc_column_text css=”.vc_custom_1602182558413{margin-bottom: 0px !important;}”]\n

Campaign Performance Reporting<\/h3>\n[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text]We measure consumer responses to your specific campaigns to help you make wise decisions about future ad spend and creative.[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text css=”.vc_custom_1602182603518{margin-bottom: 0px !important;}”]\n

Audience Analysis<\/h3>\n[\/vc_column_text][vc_empty_space height=”2rem”][vc_column_text]If you want to make an impact with your social media audience you need to know what makes them tick. Our social media audience analysis gives you a trusted and objective view on the consumers you\u2019re currently engaging with, and you insights on how to improve targeting.[\/vc_column_text][vc_empty_space height=”2rem”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/12″][\/vc_column][vc_column width=”6\/12″][vc_single_image image=”16280″ img_size=”full”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”2\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][\/vc_column][vc_column width=”8\/12″ css=”.vc_custom_1442302713602{padding-left: 4% !important;}”][vc_column_text css=”.vc_custom_1550487715465{margin-bottom: 0px !important;}”]\n

Nurture your brand\u2019s online reputation<\/b><\/h2>\n

We think that it\u2019s possible to be mindful of a brand\u2019s online reputation while still being human, sounding like one, and having fun. When communicating with your audience, we make sure your brand always puts its best foot forward, but we also understand the value of honesty and transparency, and we weigh this in when recommending an approach. People don’t like canned responses, but brands still have to follow certain internal guidelines. The thrill of that balancing act is what gets us out of bed every morning.<\/span>[\/vc_column_text][vc_empty_space height=”15px”][vc_empty_space height=”15px”][vc_column_text css=”.vc_custom_1550487721345{margin-bottom: 0px !important;}”]\n

Expand brand visibility and reach<\/h2>\n

Chances are that improving reach appears somewhere in your brand\u2019s marketing strategy. Whether it has to do with the type of people you\u2019d like to reach or how many people you\u2019re aiming to reach, that\u2019s something we can help with. We\u2019ll pick the right platforms, we\u2019ll adjust the messages, we\u2019ll recommend publishing plans and ensure your social media communications planning is done with reach and visibility in mind.[\/vc_column_text][vc_empty_space height=”15px”][vc_column_text css=”.vc_custom_1551091739870{margin-bottom: 0px !important;}”]\n

Make customers smile<\/h2>\n

When done well, social has the special power of turning regular consumers into brand advocates. Our teams value all consumer interactions. Yes, we solve problems and we escalate issues. But we also take the time to thank happy users and, when appropriate, we like to throw in an anecdote or a joke here and there. Of course, we always get your blessing first – you\u2019re the one calling the shots, after all![\/vc_column_text][vc_empty_space height=”15px”][vc_column_text css=”.vc_custom_1549645524612{margin-bottom: 0px !important;}”]\n

Speak human much?<\/h2>\n

Everybody uses prepared responses. But it\u2019s how you use them that makes a difference. At The Social Element, we make sure the brands we represent appear human. We work with you to integrate the brand\u2019s tone of voice in every response, and we steer clear from repetitive, tone-deaf or bland answers. Our goal is to trigger positive emotions towards the brand, and you can\u2019t do that if you sound like a bored rep in a service center.[\/vc_column_text][vc_empty_space height=”15px”][vc_column_text css=”.vc_custom_1551124110732{margin-bottom: 0px !important;}”]\n

Weather potential storms<\/h2>\n

Sometimes, crisis happen. No matter where they start or how small they are, a crisis will usually flare up via social. That\u2019s when speed, calm and experience are crucial. At The Social Element, we can help prepare and train your crisis response team and ensure they will be ready to activate quickly. When crisis hits, we actively monitor social media activity related to your brand, giving you near real-time feedback on how the situation is developing and how effective your response is \u2013 both during and after the situation. And when it\u2019s over, we can train you for the next one via our sister company Polpeo<\/a>[\/vc_column_text][vc_empty_space height=”15px”][vc_empty_space height=”15px”][vc_single_image image=”10811″ img_size=”945×615″][\/vc_column][vc_column width=”2\/12″][\/vc_column][\/vc_row][\/vc_section][vc_row disable_element=”yes” thb_divider_position=”bottom” height=”50″ background_style=”normal”][vc_column width=”2\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][\/vc_column][vc_column width=”8\/12″ css=”.vc_custom_1442302713602{padding-left: 4% !important;}”][vc_empty_space height=”15px”][vc_column_text css=”.vc_custom_1556803907526{margin-bottom: 0px !important;}”]\n

Social Media Insights Reporting<\/span><\/h2>\n

Are you measuring what matters on social media? To make the right decisions you need reporting delivers insight based on the right\u00a0<\/em>data.<\/h3>\n

Our social media insights reporting helps you make better decisions by giving you an accurate picture of your performance. As a result, you know exactly how to improve your social media ROI.<\/p>\n

We measure and analyze only the metrics that matter \u2013 trust us, there are lots that don\u2019t. You get practical solutions \u2013 based on real data \u2013 to help you shine on social.<\/p>\n

Track and improve social media performance<\/h2>\n

Our performance insights reports don\u2019t just give you the numbers, they\u2019ll also give you practical advice based on those numbers, from our data and insights team.<\/p>\n

Our data and insights team have worked directly with some of the biggest brands and agencies as social media specialists. This means you\u2019ll get the benefit of their hands-on social media experience combined with their data skills.<\/p>\n

Insights reports tailored to your brand<\/h2>\n

Our reports are made just for you. All our social media insights reports are customizable to your brand. The ones we list below are comprehensive reports, but they can be customized and combined to more accurately capture what you need to know about your social media performance.<\/p>\n

Performance Snapshot<\/h2>\n

Need a concise view of your social media is performance that you can share across your brand team? The Social Media Performance Snapshot helps you make data-driven decisions, with an accurate and consistent view of how your brand is performing across all its social media channels.<\/p>\n

Content Performance Reporting<\/h2>\n

Giving your audience social media content they love is how you build brand advocates. Our social media content reporting gives you a clear picture of how they are engaging with your current social content and can help improve the strength of your consumer relationships.<\/p>\n

Competitive Bench Marking<\/h2>\n

What does \u2018good\u2019 social media performance look like? Our competitive bench marking service lets you see how you\u2019re performing compared to your direct competitors. We survey your sector, give you a picture of what great looks like, and analyze how you measure up.<\/p>\n

Social Listening Insights<\/h2>\n

Want to know what your customers really felt about your brand? We scan the conversations across social media and the web to provide you with detailed insight into how your consumers have engaged with your brand and your market.<\/p>\n

Also:<\/strong>\u00a0Check our\u00a0Social Media Monitoring Service<\/a> which allows you to respond quickly to brand mentions.<\/p>\n

Campaign Performance Reporting<\/h2>\n

We measure consumer responses to your specific campaigns to help you make wise decisions about future ad spend and creative.<\/p>\n

Audience Analysis<\/h2>\n

If you want to make an impact with your social media audience you need to know what makes them tick. Our social media audience analysis gives you a trusted and objective view on the consumers you\u2019re currently engaging with, and you insights on how to improve targeting.[\/vc_column_text][vc_empty_space height=”15px”][vc_empty_space height=”15px”][\/vc_column][vc_column width=”2\/12″][\/vc_column][\/vc_row][vc_section css=”.vc_custom_1602168712522{background-color: #f2f2f2 !important;}”][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” height=”50″ background_style=”normal” css=”.vc_custom_1602168702347{margin-left: 0px !important;border-left-width: 0px !important;padding-left: 0px !important;background-color: #f2f2f2 !important;}”][vc_column][vc_empty_space height=”10vh”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” height=”50″ background_style=”normal” css=”.vc_custom_1556815685394{margin-left: 0px !important;border-left-width: 0px !important;padding-left: 0px !important;background-color: #f2f2f2 !important;}”][vc_column width=”3\/12″][vc_single_image image=”12007″ img_size=”medium” css_animation=”slideInLeft” css=”.vc_custom_1556831702385{margin-left: 0px !important;border-left-width: 0px !important;padding-left: 0px !important;}”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1442302713602{padding-left: 4% !important;}”][vc_custom_heading text=”Let’s talk” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes” css_animation=”none” css=”.vc_custom_1648851143062{padding-left: 0px !important;}”][vc_empty_space height=”30px”][vc_column_text]