{"id":16912,"date":"2021-02-28T12:33:16","date_gmt":"2021-02-28T12:33:16","guid":{"rendered":"https:\/\/thesocialelement.agency\/us\/?page_id=16912"},"modified":"2022-05-11T14:55:27","modified_gmt":"2022-05-11T14:55:27","slug":"our-story","status":"publish","type":"page","link":"https:\/\/thesocialelement.agency\/us\/our-story","title":{"rendered":"Our Story"},"content":{"rendered":"
[vc_section full_width=”stretch_row_content” css=”.vc_custom_1575026169895{background-color: #00b5e2 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_row thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” height=”50″ css=”.vc_custom_1574882757628{padding-top: 60px !important;padding-bottom: 60px !important;}” background_style=”normal”][vc_column width=”3\/12″ css=”.vc_custom_1442302634112{padding-left: 4% !important;}”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1442302713602{padding-left: 4% !important;}”][vc_single_image image=”16913″ img_size=”full”][vc_empty_space height=”30px”][vc_column_text css=”.vc_custom_1575894821568{margin-bottom: 0px !important;padding-left: 0px !important;}”]\n

Our origins and milestones<\/h4>\n[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column][vc_column width=”3\/12″][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=”stretch_row_content” css=”.vc_custom_1575034376835{background-image: url(https:\/\/thesocialelement.agency\/wp-content\/uploads\/2019\/11\/Timelines-background-medium.jpg?id=13022) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”vc_hidden-lg”][vc_row disable_element=”yes” thb_divider_position=”bottom”][vc_column][vc_column_text]MEDIUM SCREENS[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom”][vc_column][vc_empty_space height=”10vh”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”4\/12″ css=”.vc_custom_1575027935929{padding-right: 5% !important;}”][vc_single_image image=”12994″ img_size=”full” el_class=”vc_hidden-xs”][vc_single_image image=”12999″ img_size=”full” el_class=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1575028378081{padding-right: 5% !important;padding-left: 5% !important;}”][vc_column_text]\n

1999<\/h3>\n[\/vc_column_text][vc_custom_heading text=”Tamara Littleton” font_container=”tag:h1|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes”][vc_column_text]\n

To understand the philosophy at The Social Element, we need to look no further than our CEO and Founder, Tamara Littleton.<\/h3>\n[\/vc_column_text][vc_empty_space height=”5vh”][vc_column_text]Back in 1999 Tamara was running the team of webmasters responsible for everything on BBC Online. Remember \u2013 this pre-dates YouTube, Twitter and Facebook. From her work supporting the early Communities team, Tamara was the first to recognise both the risk within these forums and virtual worlds and the opportunity for brands to directly connect with consumers.<\/p>\n

With this vision and knowledge, Tamara left the BBC and shortly after set up what was then, Emoderation, in 2002.[\/vc_column_text][vc_empty_space height=”10vh”][\/vc_column][vc_column width=”2\/12″ css=”.vc_custom_1575027650220{padding-right: 5% !important;padding-left: 5% !important;}”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”4\/12″ css=”.vc_custom_1575028272736{padding-right: 5% !important;}”][vc_single_image image=”12994″ img_size=”full” el_class=”vc_hidden-xs”][vc_single_image image=”12999″ img_size=”full” el_class=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1575028290212{padding-right: 5% !important;padding-left: 5% !important;}”][vc_column_text]\n

2002<\/h3>\n[\/vc_column_text][vc_custom_heading text=”Emoderation” font_container=”tag:h2|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes”][vc_empty_space height=”5vh”][vc_column_text]\n

Starting with just herself and one moderator, Tamara\u2019s first clients included such global giants as GE and Chevron, and soon we gained a reputation as leading within both the online brand protection arena and the child safety arena.<\/h3>\n[\/vc_column_text][vc_single_image image=”1263″ img_size=”full”][vc_column_text]\n

Tamara has since gathered a talented band of fellow pioneers to create a home for the leading experts in social from across the globe. With core groups located in HQs in London and in North America, we have built a global business, with a massively connected workforce of 350 across several continents, cultures, and nationalities; a place where we use our collective intelligence and our love of social to constantly develop new ways to help our clients flourish.<\/p>\n[\/vc_column_text][vc_empty_space height=”10vh”][\/vc_column][vc_column width=”2\/12″ css=”.vc_custom_1574882909299{padding-left: 5% !important;}”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”4\/12″ css=”.vc_custom_1575028554326{padding-right: 5% !important;}”][vc_single_image image=”12994″ img_size=”full” el_class=”vc_hidden-xs”][vc_single_image image=”12999″ img_size=”full” el_class=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1575028565649{padding-right: 5% !important;padding-left: 5% !important;}”][vc_column_text]\n

2013<\/h3>\n[\/vc_column_text][vc_custom_heading text=”Launch of Polpeo” font_container=”tag:h2|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes”][vc_empty_space height=”5vh”][vc_column_text]\n

Recognising the overwhelming social response that can happen during a crisis and the increasing overlap between social media and PR, we also co-founded our social media crisis simulation platform, Polpeo<\/a>.<\/h3>\n[\/vc_column_text][vc_column_text]Our technology simulates a crisis breaking and unfolding on social and digital media, and our live team mimic the public response so that brands can prepare for a crisis in a realistic and secure environment.[\/vc_column_text][vc_single_image image=”1266″ img_size=”full”][vc_empty_space height=”10vh”][\/vc_column][vc_column width=”2\/12″ css=”.vc_custom_1574882909299{padding-left: 5% !important;}”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”4\/12″ css=”.vc_custom_1575028657488{padding-right: 5% !important;}”][vc_single_image image=”12994″ img_size=”full” el_class=”vc_hidden-xs”][vc_single_image image=”12999″ img_size=”full” el_class=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1575028685744{padding-right: 5% !important;padding-left: 5% !important;}”][vc_column_text]\n

2017<\/h3>\n[\/vc_column_text][vc_custom_heading text=”The Social Element” font_container=”tag:h2|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes”][vc_empty_space height=”5vh”][vc_column_text]\n

By 2017, we had become the largest independent social media agency with the biggest global reach of anyone in this space, and as a result felt we needed a name that better reflected the breadth of our offering; so we rebranded as The Social Element.<\/h3>\n[\/vc_column_text][vc_empty_space height=”3vh”][vc_single_image image=”13027″ img_size=”full”][vc_empty_space height=”3vh”][vc_column_text]Today we partner with the world\u2019s leading agencies and brands across FMCG, Travel, Financial Services, Retail, and Entertainment, at the same time, working hard to keep the culture, love, and family feel of a small business. This is what makes us unique to work with. We\u2019re constantly being told by our clients that we\u2019re flexible, friendly, and always going above and beyond for them. If you fancy working with an agency that can give you a bit of that, we\u2019d love to hear from you.[\/vc_column_text][vc_empty_space height=”10vh”][\/vc_column][vc_column width=”2\/12″ css=”.vc_custom_1574882909299{padding-left: 5% !important;}”][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=”stretch_row_content” css=”.vc_custom_1575034542612{background-image: url(https:\/\/thesocialelement.agency\/wp-content\/uploads\/2019\/11\/Timelines-background-large.jpg?id=13024) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_row disable_element=”yes” thb_divider_position=”bottom”][vc_column][vc_column_text]LARGE SCREENS[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom”][vc_column][vc_empty_space height=”10vh”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”4\/12″ css=”.vc_custom_1575027935929{padding-right: 5% !important;}”][vc_single_image image=”12994″ img_size=”full” el_class=”vc_hidden-xs”][vc_single_image image=”12999″ img_size=”full” el_class=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1575028378081{padding-right: 5% !important;padding-left: 5% !important;}”][vc_column_text]\n

1999<\/h3>\n[\/vc_column_text][vc_custom_heading text=”Tamara Littleton” font_container=”tag:h2|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes”][vc_column_text]\n

To understand the philosophy at The Social Element, we need to look no further than our CEO and Founder, Tamara Littleton.<\/h3>\n[\/vc_column_text][vc_empty_space height=”5vh”][vc_column_text]Back in 1999 Tamara was running the team of webmasters responsible for everything on BBC Online. Remember \u2013 this pre-dates YouTube, Twitter and Facebook. From her work supporting the early Communities team, Tamara was the first to recognise both the risk within these forums and virtual worlds and the opportunity for brands to directly connect with consumers.<\/p>\n

With this vision and knowledge, Tamara left the BBC and shortly after set up what was then, Emoderation, in 2002.[\/vc_column_text][vc_empty_space height=”10vh”][\/vc_column][vc_column width=”2\/12″ css=”.vc_custom_1575027650220{padding-right: 5% !important;padding-left: 5% !important;}”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”4\/12″ css=”.vc_custom_1575028272736{padding-right: 5% !important;}”][vc_single_image image=”12994″ img_size=”full” el_class=”vc_hidden-xs”][vc_single_image image=”12999″ img_size=”full” el_class=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1575028290212{padding-right: 5% !important;padding-left: 5% !important;}”][vc_column_text]\n

2002<\/h3>\n[\/vc_column_text][vc_custom_heading text=”Emoderation” font_container=”tag:h2|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes”][vc_empty_space height=”5vh”][vc_column_text]\n

Starting with just herself and one moderator, Tamara\u2019s first clients included such global giants as GE and Chevron, and soon we gained a reputation as leading within both the online brand protection arena and the child safety arena.<\/h3>\n[\/vc_column_text][vc_single_image image=”1263″ img_size=”full”][vc_column_text]\n

Tamara has since gathered a talented band of fellow pioneers to create a home for the leading experts in social from across the globe. With core groups located in HQs in London and in North America, we have built a global business, with a massively connected workforce of 350 across several continents, cultures, and nationalities; a place where we use our collective intelligence and our love of social to constantly develop new ways to help our clients flourish.<\/p>\n[\/vc_column_text][vc_empty_space height=”10vh”][\/vc_column][vc_column width=”2\/12″ css=”.vc_custom_1574882909299{padding-left: 5% !important;}”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”4\/12″ css=”.vc_custom_1575028554326{padding-right: 5% !important;}”][vc_single_image image=”12994″ img_size=”full” el_class=”vc_hidden-xs”][vc_single_image image=”12999″ img_size=”full” el_class=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1575028565649{padding-right: 5% !important;padding-left: 5% !important;}”][vc_column_text]\n

2013<\/h3>\n[\/vc_column_text][vc_custom_heading text=”Launch of Polpeo” font_container=”tag:h2|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes”][vc_empty_space height=”5vh”][vc_column_text]\n

Recognising the overwhelming social response that can happen during a crisis and the increasing overlap between social media and PR, we also co-founded our social media crisis simulation platform, Polpeo<\/a>.<\/h3>\n[\/vc_column_text][vc_column_text]Our technology simulates a crisis breaking and unfolding on social and digital media, and our live team mimic the public response so that brands can prepare for a crisis in a realistic and secure environment.[\/vc_column_text][vc_single_image image=”1266″ img_size=”full”][vc_empty_space height=”10vh”][\/vc_column][vc_column width=”2\/12″ css=”.vc_custom_1574882909299{padding-left: 5% !important;}”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”4\/12″ css=”.vc_custom_1575028657488{padding-right: 5% !important;}”][vc_single_image image=”12994″ img_size=”full” el_class=”vc_hidden-xs”][vc_single_image image=”12999″ img_size=”full” el_class=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1575028685744{padding-right: 5% !important;padding-left: 5% !important;}”][vc_column_text]\n

2017<\/h3>\n[\/vc_column_text][vc_custom_heading text=”The Social Element” font_container=”tag:h2|text_align:left|color:%2300b5e2″ use_theme_fonts=”yes”][vc_empty_space height=”5vh”][vc_column_text]\n

By 2017, we had become the largest independent social media agency with the biggest global reach of anyone in this space, and as a result felt we needed a name that better reflected the breadth of our offering; so we rebranded as The Social Element.<\/h3>\n[\/vc_column_text][vc_empty_space height=”3vh”][vc_single_image image=”13027″ img_size=”full”][vc_empty_space height=”3vh”][vc_column_text]Today we partner with the world\u2019s leading agencies and brands across FMCG<\/a>, Travel<\/a>, Financial Services<\/a>, Retail<\/a>, and Entertainment, at the same time, working hard to keep the culture, love, and family feel of a small business. This is what makes us unique to work with. We\u2019re constantly being told by our clients that we\u2019re flexible, friendly, and always going above and beyond for them. If you fancy working with an agency that can give you a bit of that, we\u2019d love to hear from you.[\/vc_column_text][vc_empty_space height=”10vh”][\/vc_column][vc_column width=”2\/12″ css=”.vc_custom_1574882909299{padding-left: 5% !important;}”][\/vc_column][\/vc_row][\/vc_section][vc_row thb_divider_position=”bottom” css=”.vc_custom_1611756960304{background-color: #f2f2f2 !important;}”][vc_column width=”3\/12″][vc_single_image image=”12007″ img_size=”large”][\/vc_column][vc_column width=”6\/12″][vc_empty_space height=”10vh”][vc_custom_heading text=”Let’s talk” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes”][vc_empty_space height=”30px”][vc_column_text]