{"id":12816,"date":"2019-10-03T15:52:04","date_gmt":"2019-10-03T15:52:04","guid":{"rendered":"https:\/\/thesocialelement.agency\/us\/?p=12816"},"modified":"2019-10-03T15:52:21","modified_gmt":"2019-10-03T15:52:21","slug":"using-advertising-week-to-build-genuine-and-diverse-human-connections","status":"publish","type":"post","link":"https:\/\/thesocialelement.agency\/us\/using-advertising-week-to-build-genuine-and-diverse-human-connections","title":{"rendered":"Using Advertising Week to build genuine and diverse human connections"},"content":{"rendered":"
I was expecting a week full of panels, keynotes and a ton of learnings on the latest in advertising trends, but it quickly became apparent that the learnings would not come from organized sessions, but rather from the people I would get to meet. Looking back on my week, it is clear that the big outtake from the event was less about education and more about building new friendships and sharing wonderful experiences!\u00a0<\/span><\/p>\n On arrival on Monday we attended the fabulous opening gala, followed by a private dinner and drinks in Soho House. None of this was of course organised by the AWNYC team and was more about the network of contacts we had built through friends, colleagues, and partners. The evening was however, incredibly fruitful. We planned our attack for the week, pledging to support each other in panel sessions, inviting each other to drinks events and connecting wherever possible in a restaurant across\u00a0 from the Lincoln Centre.<\/span><\/p>\n In fact, that restaurant became somewhat of a centre of operations for us! It seemed to be the go-to place before and after every session; the place where everybody knew our name, feeling more like our own version of Cheers by the time we left on Thursday!<\/span><\/p>\nThe lowdown<\/b><\/h3>\n