Social media is now a vital part of the marketing and communications mix for consumer-facing brands: critical to reputation management; a game-changer for customer service; and one of the most effective ways of marketing a product to a wide audience.
But for it to be effective, the way a brand manages its social media presences must be consistent across countries, languages and sub-brands and fit with wider branding and value guidelines.
The Social Element uses its’ social cycle to explain how it can simplify global social media chaos. Identify the metrics that matter, learn where to grow, and where to contract content, and how to position yourself to build international communities of brand advocates. This Social Element White paper is the satellite you need to scale social media, without selling out.
What will you learn from Managing Social Media at Scale?
This is for you if you are want to understand how to structure a global campaign using existing teams and information. Our experts at The Social Element’s give their advice on how to structure a global social media campaign, how to effectively budget resources across territories, and how to leverage messaging using language to create a cultural fluency in your messaging. We give you the right tools and show you how to use them to get results for your move to the next level.
Scale your social with The Social Element.
Download our free white paper now – just fill in the form below!
