{"id":12231,"date":"2019-05-20T13:32:25","date_gmt":"2019-05-20T13:32:25","guid":{"rendered":"https:\/\/thesocialelement.agency\/?p=12231"},"modified":"2019-05-20T13:35:00","modified_gmt":"2019-05-20T13:35:00","slug":"leadership-in-a-crisis","status":"publish","type":"post","link":"https:\/\/thesocialelement.agency\/leadership-in-a-crisis","title":{"rendered":"Leadership in a crisis"},"content":{"rendered":"
Strong leadership can make or break a company\u2019s reputation in a crisis. Without the clarity and direction a leader brings, even the best crisis communications teams will founder. <\/span><\/p>\n A leader will determine the path of the crisis, and its outcome. They are ultimately accountable for how the company responds. They will take responsibility for the company\u2019s actions, make tough decisions and authorise budget to put right problems. They will be the public face of the company. <\/span><\/p>\n We tend to associate leadership with values of strength, even ruthlessness. But I believe a good leader has to be authentic, have empathy, and sometimes show vulnerability. <\/span><\/p>\n A <\/span>Harvard Business Review<\/span><\/a> study shows that one of the top leadership skills is to make people feel safe. This will be tested to the limit in a crisis situation. But a leader who is trusted – who does what they say they will do, and behaves in a way that reinforces the company values and ethics – will create a feeling of safety and lead their company out of the crisis with their reputation intact. Sometimes that means being vulnerable, saying sorry and admitting when you\u2019ve made a mistake. Then the real test comes in the decisions you make and the action you take to put things right. <\/span><\/p>\n Leadership skills are tested to the limit during a crisis. We expect business leaders to be open and communicate through the crisis, to be honest and transparent. The markets respond when a leader speaks; getting it wrong can wipe millions off the value of the company and cost the leader their job. <\/span><\/p>\n This is my top 10 list of what leaders should focus on during a crisis: <\/span><\/p>\n It takes real courage to stick to your values in a crisis, and to do the right thing. It can feel safer to retreat into corporate legal language, to avoid liability (even when the business <\/span>is <\/span><\/i>liable) and to hide. But the brave path is to make those tough decisions that might cost the business in the short term, but that will ensure its survival in the long term.<\/span><\/p>\n –<\/p>\n Featured image by sydney Rae<\/a>\u00a0on\u00a0Unsplash<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" Strong leadership can make or break a company\u2019s reputation in a crisis. Without the clarity and direction a leader brings, even the best crisis communications teams will founder. A leader will determine the path of the crisis, and its outcome. They are ultimately accountable for how the company responds. They will take responsibility for the…<\/p>\n","protected":false},"author":46,"featured_media":12232,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sync_status":"","episode_type":"","audio_file":"","transcript_file":"","castos_file_data":"","podmotor_file_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","footnotes":""},"categories":[7],"tags":[101,273,272],"series":[],"episode_featured_image":"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2019\/05\/sydney-rae-408416-unsplash.jpg","episode_player_image":"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2019\/01\/Genuine-Humans.jpg","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"light","subscribeUrls":{"amazon":{"key":"amazon","url":"https:\/\/music.amazon.com\/podcasts\/3abc34c3-ff60-4a78-b347-6119461b7ed1\/GENUINE-HUMANS","label":"Amazon","class":"amazon","icon":"amazon.png"},"apple_podcasts":{"key":"apple_podcasts","url":"https:\/\/podcasts.apple.com\/gb\/podcast\/genuine-humans\/id1561811296","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"google_podcasts":{"key":"google_podcasts","url":"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly90aGVzb2NpYWxlbGVtZW50LmFnZW5jeS9mZWVkL3BvZGNhc3Q?sa=X&ved=0CAYQrrcFahcKEwiQz-mM7dzvAhUAAAAAHQAAAAAQAQ","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"https:\/\/open.spotify.com\/show\/7jkfw0qeUlwrauhfy2pCGU","label":"Spotify","class":"spotify","icon":"spotify.png"},"youtube":{"key":"youtube","url":"","label":"YouTube","class":"youtube","icon":"youtube.png"}},"rssFeedUrl":"https:\/\/thesocialelement.agency\/feed\/podcast","embedCode":"\n
Leadership in a crisis<\/a><\/blockquote>