This week we’re talking monetisation rumours at BeReal, disappointing performance of Instagram Reels, and the fast paced visual trend taking over TikTok.\u00a0<\/p>\r\n\r\n\r\n\r\n
BeReal is looking for ways to bring in the \ud83d\udcb0<\/strong><\/p>\r\n\r\n\r\n\r\n While not officially confirmed by the app\u2019s founders, it is being reported that BeReal is looking to introduce paid subscription features<\/strong><\/a> in order to bring in income. Since its conception, advertising hasn\u2019t been allowed on the app, and it appears that they are sticking to their guns on that, at least for the time being.<\/p>\r\n\r\n\r\n\r\n YouTube shakes up the short form video creator game<\/strong><\/p>\r\n\r\n\r\n\r\n Short form video creators across all platforms have struggled to make a living from their content alone, but YouTube is looking to change that. They are reportedly bringing ads to Shorts, and are planning to pay creators<\/strong><\/a> 45% of the ad money, as well as lowering the barrier to entry<\/strong><\/a> for their YouTube Partners Program.<\/p>\r\n\r\n\r\n\r\n Reels still struggle to live up to Meta\u2019s investments \ud83e\udee3<\/strong><\/p>\r\n\r\n\r\n\r\n Despite Instagram\u2019s heavy push of Reels, short form videos on the platforms are still lagging behind TikTok<\/strong><\/a>, with the platform struggling to court creators to create original content. In fact, users are spending less than a tenth of the time they spend on TikTok watching Reels, and engagement fell by 13.6% in August.<\/p>\r\n\r\n\r\n
\r\n\r\n\r\nBet you you\u2019ll see stars with this trend \u2b50\ufe0f<\/strong><\/h2>\r\n\r\n\r\n\r\n