{"id":4309,"date":"2018-05-08T14:02:23","date_gmt":"2018-05-08T14:02:23","guid":{"rendered":"https:\/\/thesocialelement.agency\/?p=4309"},"modified":"2020-10-21T09:33:28","modified_gmt":"2020-10-21T09:33:28","slug":"teach-yourself-use-social-media","status":"publish","type":"post","link":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media","title":{"rendered":"Teach Yourself to Use Social Media &#8211; The Sunday Times"},"content":{"rendered":"<p>Tamara Littleton, our CEO, was recently interviewed by The Sundays Times on the importance social media has on customer engagement as a place to gather feedback from people. In &#8216;Teach Yourself to&#8230;Use Social Media&#8217;, Tamara points out businesses shouldn&#8217;t use the social platforms to just &#8216;shout about your business&#8217;. Social media needs to be used effectively, tailoring your approach according to your business needs<span class=\"paywall-EAB47CFD\">.<\/span><\/p>\n<div class=\"Article-content paywall-EAB47CFD\">\n<p style=\"text-align: center;\"><em>\u201cThis will give you valuable insight, and you can use that knowledge to spot sales opportunities or develop new products,\u201d she said. \u201cIf all you do is shout about your business, that can get pretty tiresome for your customers.\u201d<\/em><\/p>\n<p style=\"text-align: center;\"><em>Engaging with users can also <\/em>humanise<em> your business and help build an affinity for your brand. \u201cPost things that are relevant to your industry and respond to people who take the time to talk to you,\u201d Littleton said.&#8221;<\/em><\/p>\n<p>&nbsp;\n<\/p><\/div>\n<p>To read the full article, click here: <a href=\"https:\/\/www.thetimes.co.uk\/article\/teach-yourself-to-use-social-media-pmlb6k6l9\" target=\"_blank\" rel=\"noopener noreferrer\">&#8220;Teach Yourself to&#8230;Use Social Media&#8221;\u00a0<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tamara Littleton, our CEO, was recently interviewed by The Sundays Times on the importance social media has on customer engagement as a place to gather feedback from people. In &#8216;Teach Yourself to&#8230;Use Social Media&#8217;, Tamara points out businesses shouldn&#8217;t use the social platforms to just &#8216;shout about your business&#8217;. Social media needs to be used&hellip;<\/p>\n","protected":false},"author":3,"featured_media":4343,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sync_status":"","episode_type":"","audio_file":"","transcript_file":"","castos_file_data":"","podmotor_file_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","footnotes":""},"categories":[24],"tags":[],"series":[],"episode_featured_image":"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png","episode_player_image":"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2019\/01\/Genuine-Humans.jpg","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"light","subscribeUrls":{"amazon":{"key":"amazon","url":"https:\/\/music.amazon.com\/podcasts\/3abc34c3-ff60-4a78-b347-6119461b7ed1\/GENUINE-HUMANS","label":"Amazon","class":"amazon","icon":"amazon.png"},"apple_podcasts":{"key":"apple_podcasts","url":"https:\/\/podcasts.apple.com\/gb\/podcast\/genuine-humans\/id1561811296","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"google_podcasts":{"key":"google_podcasts","url":"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly90aGVzb2NpYWxlbGVtZW50LmFnZW5jeS9mZWVkL3BvZGNhc3Q?sa=X&ved=0CAYQrrcFahcKEwiQz-mM7dzvAhUAAAAAHQAAAAAQAQ","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"https:\/\/open.spotify.com\/show\/7jkfw0qeUlwrauhfy2pCGU","label":"Spotify","class":"spotify","icon":"spotify.png"},"youtube":{"key":"youtube","url":"","label":"YouTube","class":"youtube","icon":"youtube.png"}},"rssFeedUrl":"https:\/\/thesocialelement.agency\/feed\/podcast","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"JIeZnC0bZm\"><a href=\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media\">Teach Yourself to Use Social Media &#8211; The Sunday Times<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media\/embed#?secret=JIeZnC0bZm\" width=\"500\" height=\"350\" title=\"&#8220;Teach Yourself to Use Social Media &#8211; The Sunday Times&#8221; &#8212; The Social Element\" data-secret=\"JIeZnC0bZm\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! This file is auto-generated *\/\n!function(c,d){\"use strict\";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(\/[^a-zA-Z0-9]\/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),n=d.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),o=new RegExp(\"^https?:$\",\"i\"),l=0;l<n.length;l++)n[l].style.display=\"none\";for(l=0;l<i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute(\"style\"),\"height\"===t.message){if(1e3<(s=parseInt(t.value,10)))s=1e3;else if(~~s<200)s=200;r.height=s}if(\"link\"===t.message)if(s=d.createElement(\"a\"),a=d.createElement(\"a\"),s.href=r.getAttribute(\"src\"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener(\"message\",c.wp.receiveEmbedMessage,!1),d.addEventListener(\"DOMContentLoaded\",t,!1),c.addEventListener(\"load\",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf(\"MSIE 10\"),a=!!navigator.userAgent.match(\/Trident.*rv:11\\.\/),i=d.querySelectorAll(\"iframe.wp-embedded-content\"),n=0;n<i.length;n++){if(!(r=(t=i[n]).getAttribute(\"data-secret\")))r=Math.random().toString(36).substr(2,10),t.src+=\"#?secret=\"+r,t.setAttribute(\"data-secret\",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute(\"security\"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:\"ready\",secret:r},\"*\")}}}}(window,document);\n<\/script>\n"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Teach Yourself to Use Social Media - The Sunday Times - The Social Element<\/title>\n<meta name=\"description\" content=\"Tamara Littleton, our CEO, was recently interviewed by The Sundays Times on the importance social media has on customer engagement as a place to gather feedback from people. Use social media effectively, tailoring your approach according to your business needs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Teach Yourself to Use Social Media - The Sunday Times - The Social Element\" \/>\n<meta property=\"og:description\" content=\"Tamara Littleton, our CEO, was recently interviewed by The Sundays Times on the importance social media has on customer engagement as a place to gather feedback from people. Use social media effectively, tailoring your approach according to your business needs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media\" \/>\n<meta property=\"og:site_name\" content=\"The Social Element\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-08T14:02:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-21T09:33:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png\" \/>\n\t<meta property=\"og:image:width\" content=\"310\" \/>\n\t<meta property=\"og:image:height\" content=\"135\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The Social Element\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The Social Element\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media\",\"url\":\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media\",\"name\":\"Teach Yourself to Use Social Media - The Sunday Times - The Social Element\",\"isPartOf\":{\"@id\":\"https:\/\/thesocialelement.agency\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#primaryimage\"},\"image\":{\"@id\":\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png\",\"datePublished\":\"2018-05-08T14:02:23+00:00\",\"dateModified\":\"2020-10-21T09:33:28+00:00\",\"author\":{\"@id\":\"https:\/\/thesocialelement.agency\/#\/schema\/person\/2556de68264aa3a83c65da642d07138c\"},\"description\":\"Tamara Littleton, our CEO, was recently interviewed by The Sundays Times on the importance social media has on customer engagement as a place to gather feedback from people. Use social media effectively, tailoring your approach according to your business needs.\",\"breadcrumb\":{\"@id\":\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#primaryimage\",\"url\":\"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png\",\"contentUrl\":\"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png\",\"width\":310,\"height\":135,\"caption\":\"Teach Yourself to Use Social Media\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/thesocialelement.agency\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Teach Yourself to Use Social Media &#8211; The Sunday Times\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/thesocialelement.agency\/#website\",\"url\":\"https:\/\/thesocialelement.agency\/\",\"name\":\"The Social Element\",\"description\":\"Creating genuine human connections for global brands on social media\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/thesocialelement.agency\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/thesocialelement.agency\/#\/schema\/person\/2556de68264aa3a83c65da642d07138c\",\"name\":\"The Social Element\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/thesocialelement.agency\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/dbbb68075fac5f5d6fe3fb27dc50d2cc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/dbbb68075fac5f5d6fe3fb27dc50d2cc?s=96&d=mm&r=g\",\"caption\":\"The Social Element\"},\"url\":\"https:\/\/thesocialelement.agency\/author\/the-social-element-2-2-2-2\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Teach Yourself to Use Social Media - The Sunday Times - The Social Element","description":"Tamara Littleton, our CEO, was recently interviewed by The Sundays Times on the importance social media has on customer engagement as a place to gather feedback from people. Use social media effectively, tailoring your approach according to your business needs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media","og_locale":"en_US","og_type":"article","og_title":"Teach Yourself to Use Social Media - The Sunday Times - The Social Element","og_description":"Tamara Littleton, our CEO, was recently interviewed by The Sundays Times on the importance social media has on customer engagement as a place to gather feedback from people. Use social media effectively, tailoring your approach according to your business needs.","og_url":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media","og_site_name":"The Social Element","article_published_time":"2018-05-08T14:02:23+00:00","article_modified_time":"2020-10-21T09:33:28+00:00","og_image":[{"width":310,"height":135,"url":"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png","type":"image\/jpeg"}],"author":"The Social Element","twitter_card":"summary_large_image","twitter_misc":{"Written by":"The Social Element","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media","url":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media","name":"Teach Yourself to Use Social Media - The Sunday Times - The Social Element","isPartOf":{"@id":"https:\/\/thesocialelement.agency\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#primaryimage"},"image":{"@id":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#primaryimage"},"thumbnailUrl":"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png","datePublished":"2018-05-08T14:02:23+00:00","dateModified":"2020-10-21T09:33:28+00:00","author":{"@id":"https:\/\/thesocialelement.agency\/#\/schema\/person\/2556de68264aa3a83c65da642d07138c"},"description":"Tamara Littleton, our CEO, was recently interviewed by The Sundays Times on the importance social media has on customer engagement as a place to gather feedback from people. Use social media effectively, tailoring your approach according to your business needs.","breadcrumb":{"@id":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thesocialelement.agency\/teach-yourself-use-social-media"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#primaryimage","url":"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png","contentUrl":"https:\/\/thesocialelement.agency\/wp-content\/uploads\/2018\/05\/The-Sunday-Times.png","width":310,"height":135,"caption":"Teach Yourself to Use Social Media"},{"@type":"BreadcrumbList","@id":"https:\/\/thesocialelement.agency\/teach-yourself-use-social-media#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thesocialelement.agency\/"},{"@type":"ListItem","position":2,"name":"Teach Yourself to Use Social Media &#8211; The Sunday Times"}]},{"@type":"WebSite","@id":"https:\/\/thesocialelement.agency\/#website","url":"https:\/\/thesocialelement.agency\/","name":"The Social Element","description":"Creating genuine human connections for global brands on social media","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thesocialelement.agency\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/thesocialelement.agency\/#\/schema\/person\/2556de68264aa3a83c65da642d07138c","name":"The Social Element","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thesocialelement.agency\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/dbbb68075fac5f5d6fe3fb27dc50d2cc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/dbbb68075fac5f5d6fe3fb27dc50d2cc?s=96&d=mm&r=g","caption":"The Social Element"},"url":"https:\/\/thesocialelement.agency\/author\/the-social-element-2-2-2-2"}]}},"_links":{"self":[{"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/posts\/4309"}],"collection":[{"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/comments?post=4309"}],"version-history":[{"count":0,"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/posts\/4309\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/media\/4343"}],"wp:attachment":[{"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/media?parent=4309"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/categories?post=4309"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/tags?post=4309"},{"taxonomy":"series","embeddable":true,"href":"https:\/\/thesocialelement.agency\/wp-json\/wp\/v2\/series?post=4309"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}