Social media gives brands and businesses huge opportunities to market to and support customers. It also opens your brand up to risk – how can you ensure the risk/reward of social media…
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SXSW 2018 Day 4 Takeaways: Crisis Management, Brand Values, Vulnerability and VR
We sent our team to SXSW 2018 and the learnings they’re already delivering to the…
SXSW 2018 Learnings from Day 2 – Diversity, Child Safety and AR
We sent a team to Austin, Texas, for the famous South by Southwest festival and…
3 Ways Social Media Customer Service Impacts the Bottom Line – Adweek
Our Chief Marketing Officer, Ashley Cooksley, is published in Adweek where she shares three aspects…
SXSW for the Badge-Less – A Survival Guide
Elizabeth Koening will happen to be in Austin during SXSW. While she doesn’t have a…
A Tech Director’s SXSW: Adam Serota's Key Areas of Interest for 2018
Over the course of this week, we’ll be sharing our thoughts about the much-debated South…
Why I’m going to SXSW: Our CMO Ashley Cooksley On the Value of South by Southwest
At a time where many agencies are questioning the value of SXSW, I’m happy to say…
How Netflix Weathered the #MeToo Storm. Is Your Brand Prepared for Crisis?
A Crisis Can Hit Any Brand, At Any Time. In this second of two articles…
Great Social Media Customer Service is Proactive, Not Reactive – Econsultancy
Tamara Littleton, The Social Element’s founder and CEO, shares her thoughts on Econsultancy.com on why…
Is Social Media Changing Society for the Better? #MeToo Suggests It Just Might Be
The #MeToo movement has been getting a lot of attention over the last few months.…