We're proud to have handled consumer engagement on CÎROC and Verzuz's livestream for the ages. As 6+ MM people tuned in, 1.9M tweets were generated globally, and it was awesome.
Our smartphones and devices are where we store pictures of our loved ones, pay our bills and search for our soul mate. It’s an intimate place and it demands an intimate style of communication. Most brands struggle to pop their heads out of their own product and environment and create this intimacy and really connect. We are specialists in making this connection feel seamless and genuine.
People respond to people. Brands are driven, created and led by people. We help bring out that human side to ensure brands present themselves as people, not products and services.
Many of you reached out after reading Director of Strategy Michael Baggs’s recent blog post on the state of social shopping and wanted to learn more. Here are a few more pointers…
At The Social Element we enjoy partnering with many great companies, campaigns, competitions and projects. These relationships range from the short-term to the long-term and every one is different. We also love…
Excellent, proactive customer service on social media is a differentiating factor for brands. People’s expectations are increasing – they want almost instant resolutions to problems, on the channel that they choose –…
First, it was the COVID-19-related sales spike, which intensified the pressure on engagement teams. Now retailers are getting ready for the holiday season – and the second spike that will come with…
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