In the first of a series of posts on TikTok, brand and strategy director, Chloé Mathieu Phillips, looks at why this is the year for brands to be on the platform. Do…
Platform
Brands can rely on social media agencies to keep up with algorithm changes
Social media agencies play such a key role in your social media strategy. With their…
What brands need to know about social media’s refocus on child and teen safety
There’s been a huge movement towards making social media safer for young people. Most of…
Behind the Paywall: Breaking through to Audiences on Subscription Based Platforms
How do you break through paywalls and get your messaging heard on subscription based platforms?…
Is LinkedIn the right platform for your brand?
If you spend time on LinkedIn, you may have noticed that the platform’s on a…
Should your brand be on Twitter Spaces?
Back in May, Twitter allowed people with over 600 followers to host a session on…
Why a niche social network could be right for your next brand campaign
More and more, we’re hearing from brands that want to engage with specific communities outside…
Should your brand be using Reddit?
Reddit has made the news recently as it is yet again generating controversy, claiming it…
The Rise of Exclusive Social Media Networks
Social media platforms like audio platform Clubhouse and photo sharing app Dispo made headlines this…
The Future of Audio Social Media
Audio-based social media answered the call for a pandemic-induced desire for authentic connection while avoiding…