Simplifying complex social media for global brands

The challenges of running multiple branded social media accounts

It’s hard enough to ensure traditional marketing works with the idiosyncrasies of each of these individual elements, balancing the voices of individual brands and markets, and covering cultural and language nuances.

Social media has taken this complexity to a whole new level.

It’s a tough world to navigate, even for the biggest brands.

The fact is that there is a way forward if you put the right structure and support in place.

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