Lisa Barnett, Author at The Social Element - Page 2 of 3

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Remember your employees in a crisis

Your social listening insights have identified the first rumblings on social media of what could turn into a major incident. You’re preparing for a crisis. You’ve alerted the incident management team which…

Three crisis trends in 2018

Author: Lisa Barnett   From Elon Musk’s Tesla tweet to Facebook’s data breach, the crises came thick and fast in 2018. Lisa Barnett takes a look at three of the year’s biggest…

Social media & the maverick CEO

There have been several examples this year of people who were fired for something they’ve posted to social media. But what happens when it is the CEO posting inappropriate comments on social…