Younger consumers have a new set of priorities and social media offers FMCG brands a great opportunity to meet them. Fast moving consumer goods (FMCG) brands face a unique challenge when attempting…
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Ten Myths About the Over 50s on Social Media
According to the Office of National Statistics (ONS) there are over 22 million people aged…
Social Media Fast Facts: Japan
Welcome to the latest in our social media fast facts series, where we examine social…
Social Media Fast Facts: Latin America
In our Social media fast facts series, we examine social networks, local influencers and popular…
Social Media Fast Facts: Central and Eastern Europe
Welcome to part two of our ‘Fast facts’ series, where we’ll be taking a look…
How to Create Social Media Buzz for Your New Product
As part of my ‘Using social media to support your product lifecycle’ series, I look at…
The Legal Pitfalls of Using Photos on Social Media
Many companies at some point have innocently uploaded a photo to their social media page…
Using Photos on Social Media in the UK: the Legal Pitfalls
Many companies at some point have innocently uploaded a photo on their social media page…
The UK Police and Social Media. Partners in Crime?
This week many people in the UK are thinking of the two slain Manchester policewomen,…