Staying ahead of the curve is crucial for brand success. Augmented Reality (AR) has emerged as a game-changer for our recent clients like Westfield and Nissan, offering an immersive and interactive experience…
Industry
Top 5 things that brands can learn from Zara’s (and other famous brands’) mishap
In the ever changing world of digital marketing, brands often find themselves on a precarious…
Black Friday 2023: Using social to boost sales
Black Friday has long been a much-needed boost to retailer’s profits, and this year may…
20th Annual Stevie® Awards for Women in Business winners!
We are thrilled to announce that The Social Element has won Gold for “Communications or…
Alcohol Marketing Strategies on Social Media
Back in 2020, we did quite a bit of research into how alcohol brands were…
Understanding the Budlight Boycott: A Conversation with Our CEO
Below is an extract of the full article written and edited by Them. For the…
How To Market To Gen Z : Brands 101
I had the fantastic opportunity of taking part in a panel discussion during The Grocer…
Gaming & Social Media: Building a community
PwC predicts that the gaming industry will be worth $321 billion by 2026. But game…
5 Automotive Social Media Tips For Tik Tok
Is your automotive social media marketing TikTok content placing your brand in the fast lane,…
How travel brands on social media are inspiring travellers
The travel sector is bouncing back from the impact of the pandemic, and despite the…