The Social Element wins a Silver Stevie Award for “Women-Run Workplace of the Year” and North America Managing Director Ashley Cooksley wins Silver in “Woman of the Year – Advertising, Marketing and Public…
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Olafur Eliasson and Earth Speakr
At The Social Element we enjoy partnering with many great companies, campaigns, competitions and projects. These relationships range from the short-term to the long-term and every one is different. We also love…
The Social Element welcomes Amy Gilbert as Director of Social Content
I am super-excited that the amazing Amy Gilbert has joined The Social Element as our new Director of Social Content, based here in the US. Amy came to us from 360i, where…
COVID-19 Update
Despite our remote model, we are not underestimating the impact this is having on our teams and are prioritising their well-being by being flexible and understanding about child care arrangements, the need…
A CEO’s SXSW Strategy: Tamara Littleton’s Key SXSW Insights
Over the course of this week, we’ll be sharing our thoughts about the much-debated South by Southwest Festival. Many agencies have scaled down their presence to the event, some even stopped going.…
Using Advertising Week to build genuine and diverse human connections
Last week was my first visit to Advertising Week. I was expecting a week full of panels, keynotes and a ton of learnings on the latest in advertising trends, but it quickly…
Update from Cannes 2019
I landed on Monday evening in Cannes, ready to meet clients and industry colleagues, to be inspired, and to learn. Cannes is really all about celebrating creativity, and as we’re ramping…
Preparing for a crisis: our simulation event in London
In a crisis you want to be as prepared as you possibly can. You’ve got your crisis plan, complete with holding responses. The team know their roles and responsibilities and your social…
The Social Overwhelm
“We want brands to be there when we want them, but not when we don’t. We want them to be funny, and yet serious. We want them to know what we need,…
Key takeaways from the Spark social media conference
I was lucky enough to be in Copenhagen on 14th November for the recent Spark conference. It was a day packed with discussions and speakers on how technology is changing the way…