With more and more headlines in the US around the consequences of posting on social media, the labeling and ethics of cancel culture, and internet media as a whole being manipulated by…
Social Media Insights
How much do we really understand about data?
We all like to feel in control of our data, know where it’s being shared,…
Less talk, more listen
We’ve seen it all before. Brands have thrown everything at their marketing initiatives in the…
When Facebook went down, how did consumers behave?
What do people do when Facebook goes down? Can we cope without Facebook? When the…
Calls for ‘super regulator’ of social media
Can we still trust social networks to regulate themselves? Social networks use algorithms to promote…
The problem with social media analytics (and how to fix it)
Social media data can give us great insights – how public opinion is forming…
The Epic mess of the Metro Exodus launch
If there’s one thing anyone should know about gamers, it’s that they’re often passionate fans,…
Do social networks know too much about us?
As you’ve heard me say before, it’s both brilliant and disturbing that Facebook knows when…
The 10-year challenge: what’s changed on social in the last 10 years?
Everyone’s doing the 10-year challenge on Facebook. Despite cynicism from some quarters (is Facebook doing…
New Year's Resolutions and the Morality of Social Media Platforms
What Brands Need to Know This year was the first year I’ve seen conversation…