What We Think
Our latest thoughts on all elements of social media and how to make it amazing – including content, strategy, engagement and more.
If you’ve been following conversations at the intersect of politics and tech, you’re aware of the current debate around the role that platforms have to play in moderating the content they display. Facebook has come under fire for its moderation policies, Twitter is...read more
SXSW is vast, inspiring, and exhausting. It is also a huge opportunity to learn about the technologies and trends that shape our future. So why did we go? We go in order to: learn about the big trends that will impact how our clients connect with their customers and...read more
In a recent interview with the ACCA, Tamara Littleton explains why all members of the senior executive team, including the CFO, needs to be concerned about social media. Social media is no longer relegated to just the marketing department. To swiftly react to a...read more
A profile of The Social Element - a social media and marketing agency - with nuggets of wisdom from our CEO, Tamara Littleton, and CMO, Ashley Cooksley, is featured in Adweek. In 'Online Community Experience Drove This Independent Agency From the Start', Tamara...read more
Considering the Cambridge Analytica and #DeleteFacebook backlash, should brands be shifting their strategy around the platform? As far as social media news comes, breaking stories regarding social platforms do not come any bigger than the still-developing furor...read more
Social media gives brands and businesses huge opportunities to market to and support customers. It also opens your brand up to risk – how can you ensure the risk/reward of social media is balanced in perfect harmony? The answer is to have a bulletproof plan for social...read more
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